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The UK's #1 blog for technology PR, comms, and marketing tips.

The Wildfire Team 23/03/2015 The Wildfire Team 23/03/2015

Silicon Valley start-ups and investors go vegetarian

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The Wildfire Team 15/01/2015 The Wildfire Team 15/01/2015

8 reasons why being an Apple fan is just like being a Chelsea supporter

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The Wildfire Team 27/11/2014 The Wildfire Team 27/11/2014

A day in the life of a consumer tech PR

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The Wildfire Team 10/11/2014 The Wildfire Team 10/11/2014

What I want from a smartwatch or fitness tracker

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The Wildfire Team 04/11/2014 The Wildfire Team 04/11/2014

How real tech innovation makes PR easier

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The Wildfire Team 27/02/2014 The Wildfire Team 27/02/2014

Good value, compatible and stylish: what consumers are demanding from personal technology

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The Wildfire Team 25/09/2013 The Wildfire Team 25/09/2013

Why must our consumer tech be gloomy black and grey?

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The Wildfire Team 08/08/2013 The Wildfire Team 08/08/2013

10 top tips for getting the most from your sponsorship deal

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Alex Warren 02/08/2013 Alex Warren 02/08/2013

Digital cameras – what’s worth more: brand or features?

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The Wildfire Team 20/06/2013 The Wildfire Team 20/06/2013

Xbox 180: PR would be boring if it wasn’t for Microsoft style U-turns

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The Wildfire Team 12/09/2012 The Wildfire Team 12/09/2012

Why does Apple avoid keynote live streams? A PR masterstroke.

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Was the iPhone 4.0 leak just a big PR stunt?

The Wildfire Team 21/04/2010 The Wildfire Team 21/04/2010

Was the iPhone 4.0 leak just a big PR stunt?

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