Why martech brands suck at marketing

With almost 8000 competitors in the market and nearly a third of brands looking to reduce their martech stacks, the marketing technology industry is a hard place to be right now.

That’s why it’s vital for martech vendors to get their brands in order and to make sure that their marketing doesn’t… well… suck.

Unfortunately, there’s a whole host of martech vendors out there who do suck at marketing. Thankfully, you don’t have to make the same mistakes as everyone else.